Gary Halbert Recommended List of 9 Classic Ads Every Copywriter Should Hand-Copy
Printable Copywriting Practice Kit
Learn copywriting the old-school way. Get 9 proven ads + brief info about each Ad. Ready to print, study, and copy by hand.
Why Hand-Copying Works
If you want to get hands-on experience writing copy, Gary Halbert says you must handcopy these ads.
"Of course you don't have to hand copy ads to become a great copywriter but it speeds up the process for many."
"Gary's best protégées swear that the, handwriting out winning ads exercise, was the best drill they learned from Gary Halbert and if that's not enough proof hand copying winning ads is worth a try, check out this story."
"Parris Lampropoulos, a man many consider to be one of the best copywriters on Earth, has had several copy cubs but… one of them stood out head and shoulders above the rest yet Parris didn't know why this particular student was so much better at writing copy than the rest of his cubs so one day Parris asked what he did that was different and guess what that student said? He told Parris that he had been copying winning ads by hand"
Top Copywriters
Top copywriters swear by this technique.
Bestselling Authors
Best selling authors hand copied entire books of the writers they admired.
Scientific Backing
There is science behind this technique.
You have nothing to lose and everything to gain.
Start handcopying one Ad per day or just half ad (Some ads run into pages.)
And you will see the difference yourself.
The 9 Classic Ads Included
"Do You Make These Mistakes In English?"
One of the most famous headlines in advertising history
"What Everybody Should Know About This Stock And Bond Business"
A masterclass in building trust
"The Nancy L. Halbert Heraldry Letter"
A personal approach that converts
"How To Burn Off Body Fat, Hour-By-Hour"
Specificity that sells
"At 60 Miles An Hour The Loudest Noise In This Rolls Royce Is The Ticking Of The Electric Clock"
David Ogilvy's famous headline
"Why Men Crack"
Emotional appeal that resonates
"How To Collect From Social Security At Any Age"
Irresistible promise
"The Admiral Byrd Transpolar Expedition Letter"
Storytelling at its finest
"The Lazy Man's Way To Riches"
The perfect blend of desire and ease
Each ad comes with brief information about its context and why it works.
Download Now (Free)How To Use This Kit
Download & Print
Get your free kit and print out the ads you want to work with.
Read & Understand
Study the ad and the accompanying information to understand its structure and strategy.
Hand-Copy
Grab a pen and paper and physically write out the ad word for word.
Repeat Daily
Commit to copying one ad (or part of an ad) each day to build your copywriting muscles.
File Size: 12.8 MB — Ready to download instantly
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